Founder and team leader George Laughton is focused on top-line revenue growth. COO Billy Hobbs is focused on expense management and operational efficiency.
Both have an eye on net operating income, but neither is cuffed to the numbers or focused on making a specific margin at all costs.
Ultimately, they’re working to build a durable business - one that’s healthy enough to adapt to and endure changes in market conditions, technologies, regulations, and anything else they face as a real estate team.
George and Billy were our first two guests in our Inside The Laughton Team series, in which we met and learned from eight different leaders in their 200-agent, 25-staff, and 5-office organization in Phoenix, Arizona.
They’re back on the show and together in this episode to share ideas on profitability, trust, consumer experience, video messages, transaction coordination, the infinite game, and “the EKG of the business.”
At the end, learn about Apple update insights, too-effective Instagram ads, and empty health hacks.
Get instant acess to the presentation we talk about in this episode:
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The Laughton Team:
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→ https://www.instagram.com/georgelaughton/
→ https://www.instagram.com/billyhobbsjr/
Inside The Laughton Team Series:
→ https://www.youtube.com/playlist?list=PLCJiXNo93cVr9Oc0ptse5z6Vaq5l0T1kA
Real Estate Team OS:
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