Your guide to starting, growing, and optimizing a real estate team.

When should you hire your first full-time recruiter? What do you do to make sure they're successful? How might that evolve into a recruiting department? Get specific steps and hard-learned lessons!

Learn how a team has grown to 150 agents, a 100-unit month, multiple markets, and a top ranking with zero recruiting. Get the philosophies, strategies, and tactics attracting agents and clients alike.

When should you make your first, full-time operations hire? Where do you find this person? How do you pay them? Get the answers you need for ops success!

Get insights into agent recruiting from developing your value proposition and agent avatars to screening and interviewing based on data from tens of thousands of real estate agents.

Join the co-founders of Lab Coat Agents for insights into trends in social media, content marketing, AI, and other tools and tech.