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Episode 015 of Real Estate Team OS features Suneet Agarwal, CEO and Owner of Big Block Realty North and the Best Sac Homes Group, the #1 team in Sacramento and a top team in California.
A co-founder of the Reside Platform, Suneet also coaches top teams and brokerages.
In this conversation, we hit on three of his favorite topics: recruiting, email marketing, and ISAs!
Watch or listen to learn with Suneet:
0:00 Intro and welcome
1:50 Why leadership separates good teams from great teams
4:35 How he landed in real estate after experiences in mortgage, cannabis, bulldog breeding, and other businesses
7:44 How Tristan Ahumada, Jon Cheplak, Lab Coat Agents, and the Keller Williams community helped him on the path to #1 in Sacramento, then #1 in California
12:38 “Recruiting solves all problems” - agents, managers, and admins alike, as well as "compartmentalizing the business"
20:40 The top challenge he hears “across the board” from agents and team leaders right now
24:40 Why the real estate team model is more effective than the traditional brokerage model right now
27:20 Why more team leaders should ignore the “merit badge” of leaving sales production
30:05 How to adjust ad spend in a tough or slow real estate market
35:55 Just how simple the recruiting conversation can be (and how - specifically - he runs his recruiting conversations)
40:24 How he scaled up, then topgraded his ISA team (which includes local and international agents)
44:52 Why earlier is better for the ISA-to-agent handoff
47:12 Why joining a team is the best option for most agents right now
49:50 At the end, Suneet shares the best team he’s ever been a part of (and he’s part of it right now), picks up a beautiful, frivolous purchase, and speaks to investments in both coaching and video games.